CCXO
SOURCE ATLAS · VERIFY BEFORE OUTREACH
Ring 2 · East Lansing, MI

Red Cedar Ventures

MSU-linked high-tech startups, university commercialization, statewide innovation, and technology platforms.

University subsidiary venture fundLead · 75.7

Source record

Stage gate

Pre-seed, seed, Series A

Typical check

$100,000 to $500,000 combined allocations in expanded atlas; concise atlas references up to approximately $2,000,000

People

MSU Innovation Center; verify current investment contacts.

Strategic value

University AI/software research alignment, MEDC connection, statewide co-investment signal.

Introduction paths

Conquer / MSU Tech Transfer / Michigan Rise.

Likely objections

May require MSU linkage or Michigan program fit.

Meeting strategy

Tie Bankabil to Michigan AI infrastructure, cybersecurity, financial evidence, and possible university research collaboration.

Verification requirement

Verify current public information, investment mandate, team members, and check range before live outreach.

Scoring

Vertical fit27/35
Strategic fit82/100
Warmth bonus
+4
Timing bonus
+10
Friction penalty
−2
Priority
75.7

Warmth state

Mapped

Target has ring, capital type, score, contact path, and likely objections.

NEXT — Intro requested
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Ring 2 cadence

Monthly travel day and on-site briefings.

Family offices, corporate HQs, regional strategic capital.

TRIP — Monthly travel day — pre-book two or more meetings per trip.